Facebook & Instagram AdsSocial media marketingthat acquires customersprofitably.
We build acquisition systems around one number: what a customer costs you and what they are worth. Everything else is reporting.
- No long-term contracts
- Weekly reporting
- Conversion tracking included
Why the channel
Reach buyers beforethey start searching.
Search captures demand that already exists. Meta creates it — which is where growth comes from once you have taken the easy wins.
Demand you generate, not demand you queue for
On search, you bid against everyone else for the same buyers at the moment they are ready. On Meta you get to them earlier, at a lower cost, and bring them back until they are ready. For most businesses under ₹5 crore that is the difference between growth that scales and growth that plateaus the moment competitors outbid you.
Scale in proportion to returns
Once an audience, offer and creative combination is proven, budget follows the return rather than the calendar.
Attribution that survives iOS
Pixel, Conversions API and GA4 configured together, so the numbers in Ads Manager and the numbers in your bank account agree.
Our methodology
Growth compounds whenthe loop runs weekly.
Four stages, repeated every week. The fifth only happens once the first four have earned it.
Strategy
Built around your margins, not your ad account.
Smarter media buying
Creative
New hooks, formats and offers every week.
Higher click-through
Measure
Every event tracked before anything scales.
Decisions you can trust
Learn
What worked writes next week's plan.
Faster learning
Scale
Budget rises only behind proven results.
Profitable growth
One team.One loop.One number that matters.
Every engagement runs all of it — lead generation, catalogue campaigns, retargeting and weekly reporting included. Nothing here is sold separately.
How we work
How we scalesocial media ads.
The same five stages on every account, in the same order. Each one exists because skipping it is the mistake that costs the most later.
Audit
The account, the tracking and the site, read end to end before anything changes.
Tracking
Pixel, Conversions API and GA4 wired together so every later decision is made against revenue.
Creative testing
Hooks, formats and offers tested weekly until the account knows what your audience responds to.
Scaling
Budget follows the proven combinations, in steps the learning phase can absorb.
Reporting
A weekly report in plain language, and a monthly call about what changes next.
Operating principles
Six principles.No exceptions.
These are the rules the work runs on. They are also the fastest way to tell whether we are a fit before you spend anything.
Data before opinions
Nobody's instinct outranks the numbers, including ours. If a test disagrees with the strategy, the strategy changes.
Everything is measured
If a change cannot be measured, we do not make it. That includes creative, audiences, landing pages and bids.
Weekly iteration
Accounts are reviewed and changed every week. A monthly cadence wastes three weeks of learning each month.
Real attribution
Server-side tracking and a single source of truth, so platform-reported numbers can be reconciled against actual revenue.
Transparent reporting
You see the account, the spend and the results directly. Reports explain what changed and why, in plain language.
Senior people on the account
The person who builds your strategy runs it. There is no handover to a junior team after the contract is signed.
Where it works
Industries we runcampaigns for.
The mechanics change with the buying cycle. A property enquiry and a ₹1,200 repeat purchase need different offers, different creative and different measurement.
Real estate
Site-visit and enquiry campaigns for developers and brokers, with lead quality tracked to the visit rather than the form.
Healthcare
Appointment and consultation enquiries, run inside the advertising rules the category is held to.
Education
Admissions campaigns for schools, colleges and coaching institutes, built around the intake calendar.
Ecommerce and D2C
Catalogue, prospecting and retargeting built to a contribution-margin target, not a vanity ROAS.
Local businesses
Footfall, bookings and calls within a defined radius, with offline conversions fed back where possible.
Professional services
Higher-value, longer-cycle enquiries for consultants, firms and B2B services.
Quvanta runs Facebook and Instagram advertising for businesses in Bhubaneswar, Cuttack, Puri and Rourkela, and social media marketing for brands scaling across India.
FAQ
Questions foundersask first.
Budgets, timelines and how performance is measured. If yours is not here, ask on the strategy call.
Our management starts from ₹15,000/month. Ad spend is separate — we recommend a minimum of ₹30,000/month to generate enough data for meaningful optimisation. Smaller budgets work for hyper-local campaigns.
Initial results appear within 2–4 weeks as campaigns exit the learning phase. Consistent, reliable ROAS typically arrives at weeks 6–8 as we refine audiences and creative.
Yes. Instagram Ads are managed within the same Meta Ads Manager as Facebook. Every campaign covers both platforms unless you specifically want to limit to one.
Absolutely. Lead generation is one of our strongest use cases — especially for real estate, healthcare, education and professional services. We use native lead forms or dedicated landing pages depending on what converts best.
For lead generation, a dedicated landing page consistently outperforms sending traffic to your homepage. We can build or optimise one as part of your engagement.
₹30,000–50,000/month in ad spend is a good starting point. This gives Meta's algorithm enough data to optimise. We'll recommend a budget based on your goals during the strategy call.
We track cost per lead (CPL), cost per acquisition (CPA), return on ad spend (ROAS) and conversion rate — tied to your actual business goals. You get a clear weekly report and live dashboard access.
We're a local social media marketing company that understands the Odisha market — seasonal demand, regional buying behaviour and local competitors. Combined with systematic creative testing and accurate attribution, we deliver results for clients across Bhubaneswar, Cuttack, Puri and across India.
Helpful guides
Related reading
Continue with practical guides written from live accounts by our team.
Next step
Complete your growth stack.
Social media advertising works hardest when the path around it is built too — the page it lands on, the tracking behind it, the demand it creates downstream.
Google Ads
Capture the demand Meta creates, at the moment someone searches for it.
SEO
Traffic that keeps arriving after the ad spend pauses.
Website development
Landing pages built for the campaigns that point at them.
Shopify development
Storefronts that convert the traffic you already pay for.
Service area
Based in Bhubaneswar.Campaigns across India.
Quvanta is a social media marketing company based in Bhubaneswar, running Facebook and Instagram advertising for businesses across Odisha and nationally. Local campaigns get local context: seasonal demand, regional buying patterns and the competitors actually bidding against you.
Everything runs remotely — shared dashboards, weekly reports, monthly reviews — so where you are has never decided who we work with.
Coverage
- BhubaneswarHQ and primary market
- CuttackCommercial hub
- PuriTourism and retail
- RourkelaIndustrial city
- OdishaFull state coverage
- IndiaNationwide campaigns
Ready to build an acquisitionsystem that scales?
A strategy call costs 45 minutes and commits you to nothing.